Travel writing quote

Zen and the Art of Travel Writing

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Coaching the coaches: what are your three biggest blogging fears?

Weblog: "Blog: a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style." -Source: OED Coaching the coaches On Monday 15 November I was…

Famous last words

We would all like to think that, when we die, our last words on earth should carry some resonance, some meaning. Famous people have a head start in this respect, as their last words tend to be more sought after than others. So, some of these…
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Blogs: How to structure

  The internet is great for communication – too bad then that we’re often not great communicators. We are so accustomed to 'instant' communication via twitter, WhatsApp, emails..etc, that nowadays we now tend to write as we think. Like…
Style Sheet
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BIO 2018: Style Sheets as planning tool for Conference Writing

A style sheet is a file or form that is used in word processing and desktop publishing to define the layout style of a document. A style sheet contains the specifications of a document's layout, such as the page size, margins, fonts and font…
fake names marketing
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Marketing - it's all in the brandname, right?

Farm names such as Rosedene, Ashfield, and Birchwood sound quintessentially British right? Which is why 60% (*) of us said we buy them, right? Erm nope, more often than not, supermarkets plaster these fictitious but local-sounding brandnames…
haiku
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LIWF: Wine Sales Psychology - Number anchoring and the Von Resthorff effect

Last week's London International Wine Fair 'LIWF' had some fascinating seminars as well as beautiful wines.  This is a summary of a section of a panel debate on wine sales psychology: How to drive people to buy more wine?   1. We anchor…
haiku

Darts descriptions...about as predictable as a wasp on speed!

  There aren't many commentators who can transcend their sport, who become known and revered at large beyond the confines of their boundaries. The late-lamented Sid Waddell was one such commentator; a Geordie whose mellifluous tones combined…
haiku

Haiku - the romantic Twitter form of poetry

Haiku: a Japanese verse form most often composed, in English versions, of three unrhymed lines of five, seven, and five syllables. A haiku often features an image, or a pair of images, meant to depict the essence of a specific moment in time. Source:…