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Case Study: Silk Art website

New Year Resolutions
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New Year Resolutions: 7 Quick Tips to improve your online relationship...with your website

At today’s CrossReference networking meeting, Paul Fogg of Kehorne ("Creators of clever website solutions that connect, simplify and engage") outlined the 7 New Year Resolutions that you should make to get on better with your website. 1.…
SEO

An dummy’s guide to SEO

SEO is a word that makes many non-teccy people recoil in horror - a black box into which money can be poured with neither visibility nor certainty of financial return.  Actually, the basics of SEO are a lot simpler than most tech experts would…
Oxbridge questions
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Oddball Q's - from Oxbridge to Interview

The Power of Logic It started out in entrance exams to esteemed Universities, but it seems that those dastardly 'Oxbridge questions' have now filtered down to job interviews and life in general. Technical information can be learned rote-form,…
Website reading styles - The F pattern
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Website tips (part 2) - Directed scanning

In Website Tips (part 1) we discussed  tips for making text look more visually appealing ('bad' grammar, bullet points...etc). In part 2, we will look at the website layout itself, and how to guide the reader through. Beware of the 'Fog' I…
Lease Plans of Title
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Case Study - Lease Plans of Title website

"Very attentive, committed to keeping the project on track and an absolute pleasure to work with."  Website Challenges Competitive Analysis to identify the competition, their strengths & weaknesses, and Lease Plans'…
Top Tips
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Website tips (part 1) - Avoiding 'visual mishaps'

Strange, but true.... The worst visual mishaps reported to the College of Optometrists in 2014: A man who had such dense cataracts that he ate his hearing aids thinking they were cashew nuts; A pilot who landed a jumbo jet safely in…
Venus fly trap
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'The Ideal Client' Venus Fly-Trap

Step #1 – Sketch out your Ideal Client This is often the 1st step that mentors or business coaches undertake. There's potentially an 'infinite' amount of research you could do, but I prefer to start with a few pointers just to get clients…